Navigating the road ahead: Insights engines, DIY platforms and third-party vendors
One trend in the marketplace is to move insights work away from vendors and bring it in-house instead. Some firms have created an insights engine that houses primary and secondary data while others rely on DIY software that requires on-the-job training. Finally, others are using third-party vendors for select jobs. This talk will discuss the current trends and benefits and detriments of each style.
Speakers:
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Past Events:
Global - October 11-13, 2022
Los Angeles - February 22-23, 2023
