Room 3 | 9:40 am - 10:10 am | Tuesday, October 11, 2022
Don’t you like getting to know someone a bit more before you dive into a deep discussion? This is sometimes overlooked when it comes to qualitative research with healthcare professionals. We tend to get into the firmographics, rather than their psychographics.
Tina and Susan will share consumer and health care professionals examples on how they delved deeper into the way their respondents perceived themselves and how that impacted how they see the world around us.
Automation is helping to improve fraud detection and prevent the loss of respondent engagement, but there is still a high degree of manual effort needed for the processes to be [...]
Today’s shoppers have moved beyond brand loyalty to focus exclusively on their own needs. Our recent research found that they want to be as informed as possible when making purchase [...]
PODS is the pioneer and leader in portable storage and was recently recognized as the no. 1 moving and storage company of 2022 by