All times are listed in Eastern Daylight Time (New York time zone)
9:00 am -
9:30 am
Room 2
The five people you meet in the room where it happens
Vanguard
Room 3
Picking the right message for maximum impact
Purdue University
9:40 am -
10:10 am
Room 1
Getting to “why”: How PODS uses text analytics to improve customer experience
Canvs AI, PODS
Room 2
The cost-of-living crisis and its impact on food consumption: a case study on a social issue
Discover.ai
Room 3
A peek beyond the lab coat: Health care professionals are consumers too
Quest Diagnostics, FaderFocus
10:20 am -
10:50 am
Room 1
How Guinness World Records uses AI to understand brand perception
Caplena AG, Guinness World Records
Room 2
Choice-based Conjoint and Discrete Choice Models: Version 4
in4mation insights
Room 3
Does the naked eye always beat an automated approach?
Dynata
11:00 am -
11:30 am
The quest for quality: Benefits of behaviorally targeted samplingSession details
11:40 am -
12:10 pm
Room 1
How to conduct market research in a downturn
Momentive
Room 2
Obstacles to home buying by race/ethnicity in a post-COVID-19 market
National Association of REALTORS®
Room 3
Community 2.0: How global brands maximize agility, budget and impact
Reach3 Insights
12:20 pm -
12:50 pm
Room 1
Target’s Ideation to on-the-shelf program
Target Research Group
Room 3
Customer-centered design: Turning customer insights into meaningful solutions
Edward Jones
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9:00 am -
9:30 am
Room 1
Making a difference: How qualitative research helped UNICEF shift cultural paradigms in the Middle East
Marketeers
Room 2
Transforming Insight at Sainsbury’s
Insight Management Academy (IMA), Sainsbury’s
Room 3
How to design an effective brand tracker
quantilope
9:40 am -
10:10 am
Room 1
Ensuring the longevity of respondents to the industry: Considering the business decision maker
OvationMR
Room 2
5 ways to Increase the playfulness of your questionnaires right now
E2E Research Services Pvt Ltd
Room 3
A finance company that embraced the consumer to reposition the business and disrupt the industry
Quantum Consumer Solutions, Softlogic Life Insurance Plc
10:20 am -
10:50 am
Room 1
Best practices for conducting marketing research in Africa
Kasi Insight Inc.
Room 3
Digging a good story: How Gatorade uses analytics to change the game
Gatorade/PepsiCo
11:00 am -
11:30 am
Room 1
A 360° View of Immersive Worlds and Web3.0
Ipsos
Room 2
How Gen Zs are finding themselves through digital audio
Spotify
Room 3
Measuring business impact of insights and analytics
Haleon
11:40 am -
12:10 pm
Room 1
Mind the gap: Elevating in-house research
The J.M. Smucker Company
Room 2
Removing friction in remote research for faster, thoughtful insights
Tyl by NatWest
Room 3
How to drive impulse both in-store and online considering new shopping behaviors
Mondelēz International
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