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Natalie Lacey

Executive Vice-President, Ipsos Media and Entertainment, Ipsos

Natalie has over 20 years of experience in media and public affairs research, working across countries and sectors. She currently leads Ipsos’ Media and Entertainment practice focusing on the evolution of audience attention on social, video, gaming and immersive platforms. Natalie has worked closely with clients to develop an understanding of their consumer, citizen and B2B markets and how to effectively reach and communicate with their target audience.


Sessions from Natalie Lacey:

A 360° View of Immersive Worlds and Web3.0

Based on new consumer research and strategic frameworks, three of Ipsos’ experts in immersive strategies discuss how brands can prepare for the rising adoption of immersive environments. In order to support [...]

Details

Wednesday | 11:00 am - 11:30 am | Room 1