Unlocking impact at scale: How knowledge management elevates the role of insights at AT&T

How can knowledge management elevate the role of insights? And how can you unlock that impact at scale?

During this session, Cristian Young, AVP, insights and knowledge management at AT&T, and Brandon Beeken, sales director at Stravito, discusses AT&T’s journey towards elevating the role of insights through knowledge management and how one of the world’s largest organizations is making their vision of centralizing their insights to drive business impact a reality.

Key takeaways:

1. How to successfully roll out a new system for knowledge management of insights.
2. The role of change management in ensuring platform success.
3. Hands-on tips and recommendations for building a knowledge-sharing culture that drives impact at scale.