The consumer at an inflection point: Health is wealth, and food is medicine

Join Natalie Borowski, Coefficient Capital and Cara Edwards, Toluna for their presentation on how online grocery has become essential consumer infrastructure – not just a luxury connivence, how social media is now the place for food discovery and inspiration and how Americans are spending more money on food than ever.

Key takeaways:

1. How TikTok can drive real shifts in online grocery orders.
2. How younger consumers purchase behavior and intent.
3. How some consumers are hungry for AI-generated recipes and grocery lists.

Consumers Presentation by Supplier Research Report