Surya Baburaj

Director of BASES Advertising, NielsenIQ BASES

Surya is a customer success leader in the advertising practice at NielsenIQ BASES and has years of experience across the NA and APAC markets in strategic client consulting, account management and end-to-end research project execution.

Surya is an expert at working with a myriad of implicit reach tools to incorporate behavioral science learnings into advertising, design, business strategies, brand building, selling and marketing.