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Marlies Kerklaan

Chief Operating Officer, Veylinx

With a background in psychology, I find human behavior fascinating. Our behavior tells more about us than what we say. Combining this insight with everyday challenges is a useful way to learn more about consumers. Being COO at Veylinx gives me the opportunity to find out how consumers really value new developments in product offerings — for example, in the area of sustainability. Furthermore, it allows me to be part of a great team that always goes the extra mile in finding out the true value of consumer wants and needs.