Leverage Spotify’s neuroscience research to better engage with audiences

There’s something magic about sound: the wonder of hearing a favorite song for the first time, the gripping climax of a riveting podcast, the hypnotic hum of white noise. But [...]

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Thursday | 2:15 pm - 2:45 pm | Room 3

The journey of revamping our brand

Developing a new brand identity is always a delicate process. For over 40 years, Herbalife has changed lives by providing nutrition products around the world and offering the business opportunity [...]

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Thursday | 3:45 pm - 4:15 pm | Room 3

What makes vertical video ads a success? The dos and don’ts of ads on TikTok, Instagram and YouTube

TikTok is still being considered as something of an unknown space when talking about ad effectiveness and audience reach. By combining the results of its recent case study with a [...]

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Wednesday | 10:30 am - 11:00 am | Room 1