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Presenter

We help companies get the answers they need to move their businesses forward.

Element was co-founded by Shannan Gabe and Chris Grecco and opened for business on January 1, 2008.  Element exists to give its team members an opportunity to do work they enjoy and to find fulfillment in being honest, reliable partners to our clients.

Methodologies: Qualitative, quantitative, offline, online, traditional, innovative — our approaches to research are wide ranging.

Clients: Big, small and in-between. We work with organizations ranging from start-ups to multi-billion dollar global companies.

Areas of Focus:

  • Ad Effectiveness.
  • Customer Satisfaction & Loyalty.
  • Digital Assessment.
  • Process & Program Assessment and Improvement.
  • Product & Service Development and Refinement.
  • Target Profiling & Message Optimization.
  • TV Pilot Testing and Series Maintenance.
  • TV Program Development, Planning, and Strategy.

Sessions from Element Market Research:


Size does NOT matter: How to deliver large-scale projects with a smaller team

Report automation is often thought of as limited to just mass generation of charts, but it can be so much more! Element Market Research is a small team who manage [...]

Details

Wednesday | 2:15 pm - 2:45 pm | Room 3