Turning off the fire hose: The importance and art of synthesis in a data-driven organization

Room 3 | 4:30 pm - 5:00 pm | Wednesday, February 22, 2023

In too many companies, research doesn’t achieve its potential to influence change because it is delivered by the pound, in silos or doesn’t reconcile conflicting points of view from other research. In this session, Vanguard will explore the art and practice of synthesis as a means to help your clients and employers succeed.

• How to incorporate synthesis as a mindset in your company.
• The importance of storytelling in synthesis.
• How to synthesize a lot of research so that it gets used.

Key takeaways:

1. Synthesis is not just something that you deliver; it’s a mindset that you can apply in your day-to-day activities to be valued and create value.
2. Step-by-step instruction on how to synthesize research.
3. Various techniques with which to tell a story when presenting a research synthesis.

Best Practices Financial Services Presentation by End-Client