Mike Swiontkowski

Senior Director and Head of Global Research and Consumer Insights, Blizzard Entertainment

Seasoned insights and research leader in the software, consumer electronic and entertainment fields with over 18 years of experience directing market research, consumer research and competitive intelligence.

Currently oversee global research department, which includes consumer insights and game/market intelligence for Blizzard Entertainment, which develops and publishes some of the most iconic entertainment experiences in gaming, such Overwatch, World of Warcraft, Hearthstone, Diablo and StarCraft for PCs, mobile and gaming consoles.

Sessions from Mike Swiontkowski:

The organization has questions. How can we help them find answers?

In this panel, corporate researchers will address some of the issues that arise when internal clients submit a research request. When should you look outside the organization and engage with [...]


Wednesday | 3:45 pm - 4:15 pm | Room 4