Mike Carlon has had a 25 year career in the market research industry moderating focus groups and in-depth-interviews for companies such as Unilever, Pepsi, American Express, Charter Communications and Reckitt Benckiser. He started the Uncorking a Story podcast in 2013 to provide authors with an outlet for promoting their work.
His quick sense of humor, innate curiosity and empathy for others make each insightful conversation fun to listen to. A writer himself, his eight novels can be purchased wherever books are sold. In addition to moderating services, Mike also runs custom storytelling workshops for his clients.
Sessions from Michael Carlon:
Our roles as researchers are to uncover insights that our teams can use for better decision making. But there’s a big difference between research presentations based on facts and those [...]
Thursday | 2:45 pm - 3:15 pm | Room 3