Celeste Nieto-Amaya

CX Research Coordinator, Fandango

Celeste Nieto-Amaya is a CX research coordinator at Fandango, a division of NBCUniversal. A newer addition to the company, Celeste has been with the company for nearly a year and studied International Business at Loyola University Chicago prior to joining the team. She focuses on both quantitative and qualitative research methodologies, gathering insights to support journey analysis and design.

Sessions from Celeste Nieto-Amaya:

How Fandango uses AI text analytics for customer and digital experience

With more consumer entertainment choices than ever, staying top-of-mind and delivering an outstanding digital experience is critical for Fandango. Thier research team needed a way to quickly capture and understand [...]


Thursday | 10:15 am - 10:45 am | Room 2