February 12-13, 2019
By 2021, it is estimated that there will be around 3.02 billion social media users around the globe, up from 2.46 billion in 2017. Social media has changed the way we interact with each other and it’s also changed the way we shop.
In the age of online and social media influence, understand what motivates consumers. Learn how each generation discovers new products/brands and how brands can differentiate themselves in a more engaging and compelling way.
These are exciting times for our industry; we are in a new insight paradigm. The data we have to unearth insights is richer than ever and our ability to understand [...]
The research organization exists to inform the business and to enable enhanced decision-making that will ultimately drive growth. At the same time, researchers often struggle with how best to make [...]