February 12-13, 2019
An award-winning audience intelligence strategist and consumer psychologist who blends research, insights and psychology to deconstruct consumer needs and motivations. Her career spans across various fields of digital media – from publishing to omnichannel marketing – bolstered with integrated strategy and insights, fueling shifts in consumer understanding, brand vision, market expansion and product innovation.
She’s currently the director of global insights at GlobalWebIndex, overseeing insights gleaned from the company’s quarterly global study with 550,000 respondents in 45 countries.
Sessions from Nisa Bayindir:
As ever, brands, marketers and researchers alike are on an endless quest to grow through new product development, innovation and technology. Testing out the seamless use and fit of new [...]
Wednesday | 10:00-10:30 | Room 1