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Exhibitor, Presenter

AZ1

People don’t do what they say they do. Our methods work to bypass this gap between what people say they do, and what they actually do, in order to reach meaningful conclusions. Our team of sector-leading experts uncover insights that create better products, communications and experiences. Our behavioral science-led solutions include experiments, surveys, focus groups, observation, ethnography, research communities, workshops and creative research deliverables.

Sessions from Trinity McQueen:


The invisible opportunity: Reconnecting with your lost audience

Learn how to reconnect with audiences and unlock lost opportunities. Not representing your “true” audience could mean you are missing out on vital growth for your brand, product or service. Representation [...]

Details

Wednesday | 3:15 pm - 3:45 pm | Room 1