Transforming insight strategy at Carlsberg

Room 4 | 10:00 am - 10:30 am | Wednesday, May 3, 2023

IMA chief executive, James Wycherley, talks to Nick Rich about his work transforming the Insight Team and its impact at Carlsberg Breweries. Nick will focus in particular on his work to transform Carlsberg’s Insight strategy.

Key takeaways:

  1. How to assess the opportunity for insight in your organization.
  2. How to think about insight strategy in particular.
  3. How to become a more transformational insight leader.

Best Practices Food Presentation by End-Client


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