How Budweiser Brewing Group is leveraging agile technology and services to get fast, quality insights from consumers

Room 5 | 4:00 pm - 4:30 pm | Wednesday, May 3, 2023

What Budweiser Brewing Group needed from a consumer insights partner like Toluna and examples of some output from a study.

Key takeaways:

  1. The importance of Insight in category management and what BBG needed from a consumer insights partner like Toluna.
  2. What BBG talk to consumers about on the Toluna start platform
  3. Top Tips when looking for an agile tool for consumer research.
  4. Example of some output from a study.

Case Study Food Joint Presentation


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