Room 3 | 1:45 pm - 2:15 pm | Thursday, May 4, 2023
Could taking an existing idea and creating something more powerful out of it yield faster growth results? We will look at an energy boosting chewing gum which helps make people ready for any situation, but does it faster than typical category solutions such as caffeine, energy drinks or caffeine tablets.
At the early stage of a start-up, building trust with your customers and clients is crucial. However, as even established players know, creating an effective solution to a problem can be challenging, and in today’s competitive market, simply inventing and promoting a new idea or niche is no longer enough to achieve remarkable results.
So, what are the new groundworks for success?
Discover how BLOCKHEAD functional gums partnered with Borderless Access to uncover the most important moments and insights into people’s behaviors, needs and desires.
Report automation is often thought of as limited to just mass generation of charts, but it can be so much more than that. Automated reporting is ideal for any repetitive [...]
Generative AI, hybrid work, insights democratization, human centricity. These are just a few of the current hot topics in the insights industry. But what opportunities and challenges do they bring? [...]
Do you think AI is the future of verbatim coding or are you more of a traditionalist and side with human expertise? Ascribe’s coding technology provides the best of both worlds! [...]