This session will look at the lessons learned through setting up two client side insight teams in quite differing organizations. How should teams be positioned and structure. What is the role for agencies in the early days? What does year one look like compared to year three plus? What are the principles and practices for success? Managing stakeholder (im)maturity versus team capability. The lesson learned and shared in this session will be valuable for both those at the start and well set in their own insight journeys.
It’s widely acknowledged that agencies are high-tempo, high expectation environments. Agencies tend to focus on billable hours, meaning the need to meet deadlines is real. Client-side roles are typically steadier and [...]
Ross Anderson will discuss how he developed and launched Insights Space – the leading satellite communication provider’s new central insights portal. Insights Space is a single place to go for [...]
Moja is AXA’s new digital-only car insurance brand, born from a deep understanding of digital natives – it’s the new kid on the block, delivering fairness and simplicity 24/7. Since launch, [...]