Register

EDI best practice guidelines for client-side researchers

Room 2 | 4:00 pm - 4:30 pm | Wednesday, May 3, 2023

An overview of the comprehensive (first of their kind in the U.K.) guides published by the MRS in 2022, which aim to help client-side researchers approach more inclusive research – what they are and why they were developed.

https://www.mrs.org.uk/resources/diversity-and-inclusion-guides-for-clients

https://www.mrs.org.uk/pdf/MRS_Diversity&InclusionGuidance_Sampling_0123.pdf

https://www.mrs.org.uk/pdf/MRS_Diversity&InclusionGuidance_Methodology_0123.pdf

https://www.mrs.org.uk/pdf/MRS_Diversity&InclusionGuidance_Language_0123.pdf

Key takeaways:

  1. Why the guidelines were created.
  2. What they cover.
  3. What comes next.


Speakers:

More sessions

See all sessions

Moja: Fueled by insights and upping the stakes in the insurtech revolution

Moja is AXA’s new digital-only car insurance brand, born from a deep understanding of digital natives – it’s the new kid on the block, delivering fairness and simplicity 24/7. Since launch, [...]

Details

Humour: The deadly serious role it can play in market research

Humour is something not readily associated with market research. As researchers we strive to create balanced, precise and unbiased surveys. To ensure clarity, we can sometimes find ourselves using a [...]

Details

2023 Consumer insights from user generated content

In the world of the digital revolution, consumers are not only users of digital assets but also creators of new digital content. On the other hand, consumer knowledge and awareness [...]

Details