Shih Hoon Yong

Insight Manager, AXA Insurance

Shih Hoon has over 15 years of experience in market research and digital research across both agency and client-side. She is passionate and curious about all things consumers – how they think, behave and the why’s.

In AXA, she focuses on trends, competitors, customer segmentation and gets to enjoy all the fun and excitement that comes with delivering research projects.

Sessions from Shih Hoon Yong:

Moja: Fueled by insights and upping the stakes in the insurtech revolution

Moja is AXA’s new digital-only car insurance brand, born from a deep understanding of digital natives – it’s the new kid on the block, delivering fairness and simplicity 24/7. Since launch, [...]