Ruth Hinton

Group Head of Customer Experience and Insight, Vue International

As Group Head of Customer Experience and Insight at Vue International, Ruth carries out research and ensures a customer perspective is central when making changes with cinema colleagues across Europe, to deliver amazing big screen experiences. With a career in consumer insight spanning over 20 years at a variety of major retail and hospitality brands (including McDonald’s, Marks & Spencer and Virgin) and a background in psychology, she specializes in understanding the people behind the numbers.  Ruth is also a Director and longstanding member of AURA, the U.K.’s biggest client-side research networking and events organization.

Sessions from Ruth Hinton:

Beyond storytelling: Creating an insight-driven culture

For years, debates have focused on how data and insight can just get a seat at the executive table. That’s a position of influence and input, but not demonstrative of [...]


Thursday | 12:15 pm - 12:45 pm | Room 3