Rachel Leaver is a multi-disciplined data professional with over 25 years of experience in delivering answers and insights about consumers and shoppers, brands and media over many industries at a global level. Her experience lies in several different subject areas including marketing analytics and advertising effectiveness, research as well as digital and data platforms. Currently, Rachel works at Dentsu International/Carat as a head of research and insight. Her passion lies in finding innovative insights and solutions through the creative use of any data and tech-enabled by the collaboration of truly diverse teams.
Sessions from Rachel Leaver:
DVJ Insights and Carat have collaborated to reveal the world’s most emotionally intelligent brands by using mass qual techniques to holistically measure people’s experiences and emotions, spanning the importance of [...]
Wednesday | 10:45 am - 11:15 am | Room 3