Julio Franco

Chief Customer Officer, Zappi

Julio Franco is chief customer officer at Zappi, where he leads a global team of research and customer success experts to ensure customers maximize their value on the platform. Julio is passionate about putting the customer at the center of everything we do – and works to empower our global partners with data to validate and inform their best ideas.

A consumer insights lifer, Julio brings over 20 years of experience in scaling digital transformation for leading global brands, helping them adopt new ways of working and understand the value of systematic and connected insights.

Sessions from Julio Franco:

AI and the new researcher hierarchy of needs

The AI revolution isn’t coming; it’s already here. And if you’re a researcher that hasn’t experimented with AI tools, you’re already behind. It’s a business truth that organizations are trying to [...]


Wednesday | 10:00 am - 10:30 am | Room 2