Jason Goya Tiffer

Chief Strategy Officer, OvationMR

I am an experienced senior executive with a demonstrated history of working in the global market research industry for over 20 years. Skilled in consulting, marketing/advertising, analytics, qualitative, market analysis and brand equity. Bachelor of arts in business management, international business, marketing from Whittier College.

Leading Customer Strategy at OvationMR is exciting because we take listening seriously to the customer and the marketplace as a whole.

We will always use this, along with innovation in technology and methods, to guide our strategies and solutions.

Sessions from Jason Goya Tiffer:

COVID’s impact on purchasing emotions towards hygiene and disinfecting products

OvationMR teamed with Reckitt to uncover the variances in B2B purchasing emotions of hygiene and disinfecting products. With COVID causing fluctuation to revenue and supply chain, it is necessary to [...]


Wednesday | 12:15 pm - 12:45 pm | Room 1