Trained by Unilever’s Global Best Practice teams in qual, quant, shopper and ethnography, Hannah has been a researcher for over 15 years, recently moving to award-winning agency Kokoro. Throughout her career, she’s been lucky enough to work all over the world for leading global brands including Unilever, The National Lottery, TalkTalk and Cambridge University, with experience spanning categories including travel, retail, FMCG, hospitality, automotive and finance.
Founder of The Campaign for Real Innovation, her passion is innovation – both methodological innovation and getting innovation and propositions off the ground – plugging into possibilities, people and pushing boundaries.
Sessions from Hannah Rogers:
In 2022 we delivered ‘The Art of Spectacle: Storytelling Beyond Narrative’ designing projects for insight and impact in equal measure – delivering evidence in such a powerful way, that stakeholders [...]
Thursday | 10:45 am - 11:15 am | Room 5
Our industry often talks about ‘consumers,’ ‘shoppers’ or ‘customers’ but what we really mean is ‘people’ – people that experience brands, products and services holistically. From the moment they think [...]
Wednesday | 1:45 pm - 2:15 pm | Room 2