Bev Tigar-Bassett is vice president for Borderless Access Europe and Africa. Recent winner of an ESOMAR Gold 1st for Research Effectiveness Award alongside Unilever, Bev’s professional background includes leadership positions in marketing and research. She is passionate about the role of tech-enabled digital research, and how such work can humanize the research approach. She brings full-brain strategic thinking to the table, coupled with deep business knowledge across multiple markets.
Sessions from Bev Tigar-Bassett:
Could taking an existing idea and creating something more powerful out of it yield faster growth results? We will look at an energy boosting chewing gum which helps make people [...]
Thursday | 1:45 pm - 2:15 pm | Room 3