April 2-3, 2019

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Operational Metrics Integration and Case Studies

Room 4 | 2:15-2:45 | Tuesday, April 2, 2019

Many organizations stills struggle with harvesting and integrating multiple sources of data, including unstructured data. This presentation will address how to integrate data for maximum utility. Case studies will be presented.

Presentation type:

  • Case Study Presentation

Subjects covered:

  • Data integration/big data
  • Business-to-business research
  • Customer experience


  1. Conceptual and practical “how-tos” of data integration.
  2. Review of most commonly used data mining techniques.
  3. How to link VOC data with other internal data systems.


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When Speed Meets Substance – Implicit CPG Insights

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Wednesday | 10:00-10:30 | Room 5

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Tuesday | 9:15-9:45 | Room 2