April 2-3, 2019
Using text analytics as a powerful adjunct to traditional verbatim coding for customer experience management.
Kellogg’s is a global business in an extremely competitive industry, with many global and regional brands and with regional teams that need fast and ongoing access to information and insight [...]
Tuesday | 10:45-11:15 | Room 4
Experience the highly innovative ways top CPGS like Dannon or Sodastream are tapping into the consumer subconscious with automated implicit methods. Learn best practices to harness consumer emotions through behavioral [...]
Wednesday | 10:00-10:30 | Room 5