April 2-3, 2019
Experience the highly innovative ways top CPGS like Dannon or Sodastream are tapping into the consumer subconscious with automated implicit methods. Learn best practices to harness consumer emotions through behavioral science to launch groundbreaking products and ad campaigns.
At Smarty Pants, we’ve had the honor of addressing important and delicate topics for clients looking to improve the lives of those in difficult or sensitive situations. By adapting our [...]
Tuesday | 10:00-10:30 | Room 3
Research is a navigation tool to inform decisions that help organizations meet strategic goals. Enhancing relationships with key stakeholders is a critical element of meeting goals. We need to intentionally [...]
Wednesday | 3:15-3:45 | Room 1
Everyone in qualitative research knows that it’s a challenge to find and schedule suitable participants and that the ultimate quality of research efforts depends on doing so. We even have [...]
Wednesday | 1:30-2:00 | Room 3