April 2-3, 2019

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Peter Manickas

Director, Comcast

Peter has over 20 years of experience in market research and strategic consulting as a research supplier, consultant and currently as director, Xfinity services research for Comcast. In addition to many years working as a preferred vendor for Comcast, Peter also worked extensively with all major MSOs to develop a deep understanding of the industry.

Over the past 10 years, Peter worked with a variety of Comcast teams to derive strategic research insights utilizing both quantitative and qualitative methodologies. Peter has expertise in all aspects of the market research industry including questionnaire design, multivariate analysis, business-to-business and consumer.

Sessions from Peter Manickas:

Research on Research: The Evolving Respondent

The world is changing at a rapid pace, along with it how people interact with each other, entertain themselves, shop, bank and yes, even how they take research surveys. Most of [...]


Tuesday | 2:15-2:45 | Room 2