Chicago

April 2-3, 2019

Chicago
Register Now Convince the Boss

Monika Wingate

CEO and Co-Founder, Digsite

Monika is the CEO and co-founder of Digsite, an agile consumer insights platform. She has more than 20 years of marketing, innovation and market research experience. Monika has held positions at General Mills, Pillsbury and the A.C. Nielsen Center for Marketing Research at the University of Wisconsin-Madison. She is a frequent speaker and regular blogger on research topics.


Sessions from Monika Wingate:

Building Insight-Led Strategy and Activation through Agile Qualitative

Building and maintaining consumer insights capabilities that are seen as critical to business decisions isn’t easy. With the demand of more agile development approaches, insights need to reframe perceptions about [...]

Details

Wednesday | 10:45-11:15 | Room 3