April 2-3, 2019
Mona Stronsick, MA, is a research director at Progressive Insurance where she has been employed for the past 21 years. She leads a highly productive team to design and execute research activities that connect the consumer to Progressive’s product and service offerings. She is dedicated to delivering high-quality, cost-effective insights in support of the company’s business strategies.
Sessions from Mona Stronsick:
To understand consumer perceptions of Progressive and the competition, its market research department has maintained many product-specific brand health trackers for many years. The trackers focused primarily on auto and [...]