April 2-3, 2019

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Marat Fleytlikh

Consumer Insights and Strategy, Rapid Growth Brands, Tyson Foods

Marat Fleytlikh is an insights and strategy manger with Tyson Foods, where he partners with brand teams to lead numerous strategic initiatives, product development testing and consumer segmentation.

He has over 10 years of research experience across various industries, where he leveraged visualization, storytelling and consultation to help transform findings into actionable recommendations that help influence key performance indicators.

Marat completed his MBA at Lake Forest Graduate School of Management and holds a B.S. in marketing from DePaul University.

Sessions from Marat Fleytlikh:

Hey There Good Lookin’ – How Tyson is Adapting Dating Apps to Screen Food Ideas

We will focus on how we believe that the language of consumer insights needs to change to reflect how people communicate now. We will come at this from two sides: 1. [...]


Wednesday | 4:00-4:30 | Room 3