April 2-3, 2019
With over a decade of marketing research experience, I push hard to bring a better ROI to research. This means clients can act upon the insights my team puts forth with the utmost confidence. Additionally, I strive to be an active change agent within the organization, contributing to various R&D initiatives. This experience led to building best practices across digital marketing analytics and the NPD/innovation industries with recent findings published in Quirk’s Marketing Research Review and iMediaConnection.com.
Sessions from Kimberly Marsh:
QualQuant Signals created a concept testing approach with stronger research rigor that solves market pain points and delivers results quickly. This approach dramatically expands the amount of insights gained from [...]