April 2-3, 2019

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Kelley Styring

Founder and Principal Researcher, InsightFarm Inc.

The founder of consumer strategy and market research consultancy InsightFarm, Kelley Styring helps her clients find new opportunities for growth. Previously, Kelley managed market research for Procter & Gamble, served as director of consumer strategy for Frito-Lay and designed products for NASA and Black & Decker. BSID from University of the Arts, Philadelphia. MBA from University of South Carolina.

Author of two books, In Your Purse: Archaeology of the American Handbag and In Your Car: Road Trip through the American Automobile. Kelley has been featured in USA Today, PBS, Advertising Age, Brandweek, Fortune, Good Morning America and ABC News.

Sessions from Kelley Styring:

Accelerate Relevance – Making Insights Sticky in Slippery Times

We’ve all felt the pressure of more information flowing in and our capacity to absorb it steadily diminishing. How do we sort through it, make the most of it and [...]


Tuesday | 10:45-11:15 | Room 1