April 2-3, 2019
I joined The Climate Corporation in January 2018, transitioning from a marketing research supplier role to a client-side corporate researcher. I was the key client contact for multiple agriculture companies, managing both quantitative and qualitative market research projects. I continue to focus on trying to understand the needs, challenges and attitudes of farmers in my current role as they use our product, FieldView. I partner with key stakeholders across the organization to design, develop and execute customer and market research initiatives, engage with vendors and help curate a market research library to help further leverage the work we’re doing.
Sessions from Jenny Mays:
This is a co-presentation by Colson Steber, co-CEO, Communications for Research, and Jenny Mays, insights manager, market and customer insights, The Climate Corporation. We will be presenting the framework that [...]