Chicago

April 2-3, 2019

Chicago
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Holly O’Neill

Chief Insights Officer, Talking Business LLC

Seasoned qualitative consultant and moderator, Holly M. O’Neill (MBA) is well-known for blending creativity with analytics. Since launching Talking Business 20 years ago, her insights and strategies have helped clients grow established businesses, launch new products and create influential brands. Recognized for bringing innovation to online and in-person qualitative research, Holly has advised such leading companies as GlaxoSmithKline, Experian and Princess Cruises.

A popular speaker, author, TV host and university instructor, Holly has presented at TMRE, QRCA, The Quirk’s Event, CPSI, AMA and Harvard Business School’s Entrepreneurs Conference. Her work is featured in four research textbooks published by Prentice Hall.


Sessions from Holly O’Neill:

Bringing a DIY Online Community to Life: The 9-Year Success Story of voicesHUB by Experian

In the fast-moving, highly competitive categories of managing credit reporting and identity protection, consumer insights agility is paramount. That’s why Experian set out to better understand our online subscription member [...]

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