April 2-3, 2019

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Exhibitor, Presenter, Founder

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Strategy informed by social science. Our strategists and social scientists equip clients to understand consumers more deeply and connect with them in more genuine ways.

Founded in 1999 by experts in the psychology of decision-making, we’ve always approached our work from a social science angle. We complement this perspective with strong business acumen and cultural savvy – our diverse staff represent disciplines like psychology and anthropology, as well as business, marketing, media, and communications. We believe this combination yields more actionable insights and better strategy.

Sessions from Insight Strategy Group:

Growing Up

A quantitative analysis of U.S. Millennial shifts in attitudes and behaviors toward lifestyles, relationships and brands compared to data collected by Insight Strategy Group five years previously. This research will [...]