Register

The consumer at an inflection point: Health is wealth, and food is medicine

Room 3 | 9:45 am - 10:15 am | Monday, March 27, 2023

Join Natalie Borowski, Coefficient Capital and Cara Edwards, Toluna for their presentation on how online grocery has become essential consumer infrastructure – not just a luxury connivence, how social media is now the place for food discovery and inspiration and how Americans are spending more money on food than ever.

Key takeaways:

  1. How TikTok can drive real shifts in online grocery orders.
  2. How younger consumers purchase behavior and intent.
  3. How some consumers are hungry for AI-generated recipes and grocery lists.

Consumers Presentation by Supplier Research Report


Speakers:

More sessions

See all sessions

Evolving insights agility through people, process and partners

We live in a post-“OR” world, a world where agile no longer mandates the choice of DIY or full-service, but rather how and when to best leverage DIY and full-service [...]

Details

Busting organizational myths: What works, what doesn’t and how to avoid myths in the future

A panel discussion with industry researchers around how to recognize organizational myths, the ways that addressing these organizational myths has worked and not worked, and ways that we may be [...]

Details

How much automation is good enough?

In today’s digital age, technology has become an integral part of our lives and it has also transformed the way we conduct market research. From online surveys to social media [...]

Details