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The consumer at an inflection point: Health is wealth, and food is medicine

Room 3 | 9:45 am - 10:15 am | Monday, March 27, 2023

Join Natalie Borowski, Coefficient Capital and Cara Edwards, Toluna for their presentation on how online grocery has become essential consumer infrastructure – not just a luxury connivence, how social media is now the place for food discovery and inspiration and how Americans are spending more money on food than ever.

Key takeaways:

  1. How TikTok can drive real shifts in online grocery orders.
  2. How younger consumers purchase behavior and intent.
  3. How some consumers are hungry for AI-generated recipes and grocery lists.


Speakers:

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