Room 1 | 9:00 am - 9:30 am | Monday, March 27, 2023
Delivering insights you are confident in is becoming more critical while finding high quality respondents is becoming increasingly challenging. This challenge is further complicated because we don’t have a consistent definition and standard for high quality data. With every researcher looking for high quality respondents, knowing how to define high quality data and achieve full feasibility without sacrificing data quality is vital to delivering the insights you need.
Rep Data will use case studies to illustrate the five strategies they use to deliver high quality data, on time and on budget, in the ever changing research world.
In today’s volatile and fast changing consumer landscape, market researchers must navigate a world where their stakeholders need to make decisions faster, navigate ever-increasing complexities and make sense out of [...]
Hard seltzers have bubbled to the top of alcohol consumption over the last half-decade. What started as a handful of disruptive brands, led by White Claw, now sees more than [...]
Using St. Louis Children’s Hospital as an example, we will show you how an evidence-based psychological theory known as Terror Management Theory can positively shape storytelling, tone and visual aesthetic [...]