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Tim Hoskins

President, Quester

As President of Quester, Tim Hoskins leads a talented team of researchers, developers and strategists who are redefining the strategy and insights industry.

Under his leadership, Quester has won numerous business impact awards including multiple Ogilvy Awards and EXPLOR Awards. He has been instrumental in the development of award winning creative campaigns, breakthrough product innovations and successful product launches.

Tim currently serves on the Board of Directors for the Insights Association, Co-Chair of the National Corporate Researchers Conference and serves on the Indico Labs Board of Directors.


Sessions from Tim Hoskins:

Leveraging consumer narratives to build a targeted portfolio strategy

Come hear the story of how Pepsi leveraged consumer insights to shift from a single brand approach to a multi-brand portfolio approach for their Zero product line. The insights were [...]

Details

Monday | 1:30 pm - 2:00 pm | Room 2