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Laura Connell

Consumer Trends Manager, GWI

Laura leads the U.S. trends team within the research and insight department at GWI. Laura regularly writes about the latest trends influencing a vast range of audiences, markets and sectors, including recent reports and articles published on the rising cost of living, travel, health and generation alpha. A regular public speaker, Laura has presented at numerous conferences including The Quirk’s Event, Hook Bangkok and AdWeek NY. She is a frequent contributor to retail and marketing publications including WWD, MarTech and Marketing Dive.


Sessions from Laura Connell:

Feeling the pressure: Consumer spending in permacrisis

We live in a world perpetually affronted with difficult news, looming recession and financial instability. What are consumers feeling, buying and looking for when living in a state of constant [...]

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Monday | 3:00 pm - 3:30 pm | Room 2