Sessions from Jennifer Mancusi Vogel:
The movement towards “consumer-centricity” has been a great step towards brands bringing consumer needs into decision-making within their businesses. However, labeling people as “consumers” forces us to think of them [...]
Tuesday | 9:45 am - 10:15 am | Room 4
In a recent Forbes article, it was stated that people often have to decide between paying more for everyday essentials, trading down to lower-cost alternatives or forgoing purchases entirely. Euromonitor [...]
Monday | 4:45 pm - 5:15 pm | Room 1