Hope Hruska

Brand Manager - Trolli, Ferrara Candy Company

Hope is the brand manager at Ferrara on Trolli where she is responsible for shaping the vision and strategy for the brand across communications, innovation and consumer research. In this role, she partners with cross-functionals in each part of the organization to build and action on the strategy, and ensures the brand is optimized for the target consumer.

Sessions from Hope Hruska:

Busting organizational myths: What works, what doesn’t and how to avoid myths in the future

A panel discussion with industry researchers around how to recognize organizational myths, the ways that addressing these organizational myths has worked and not worked, and ways that we may be [...]


Tuesday | 12:00 pm - 12:30 pm | Room 3