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Presenter

Wilton is passionate about bringing the love of baking and decorating to everyone, everywhere, every day. We’re proud to hold the position as a global market leader in the sweet treat making and craft industries. We’re a creative company where great people deliver innovative products and exceptional customer service. As styles, trends, and tastes change, the company evolves to make sure it’s bringing the latest and most relevant products and ideas to the market. Wilton’s parent company, Dr. August Oetker KG, is a family-owned, multinational, multi-billion dollar leader in our industry with over 125 years of history.

Sessions from Wilton Brands:


Defeating fraudsters: One client’s solution to the survey data quality crisis

In 2021, Wilton — the leader in baking and decorating for over 90 years — experienced a significant decline in third-party survey sample quality. In response, we developed a holistic [...]

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Tuesday | 3:00 pm - 3:30 pm | Room 2