Numerator is a data and technology company providing insight into what, why and how consumers buy. The company provides detailed data on marketing programs (including advertising, promotions and pricing) influencing the path to purchase. It also has deep insight into consumer purchasing across brands, regardless of distribution channel.
Sessions from Numerator:
Hard seltzers have bubbled to the top of alcohol consumption over the last half-decade. What started as a handful of disruptive brands, led by White Claw, now sees more than [...]
Monday | 9:45 am - 10:15 am | Room 4