The Mark Anthony Group of Companies is one of North America’s most diversified and successful private beverage companies focused on the alcohol beverage sector. Founded in 1972, the company grew organically from a one-man wine importing business to a producer and distributor of fine wine, premium spirits and ready-to-drink beverages, including White Claw Hard Seltzer.

Sessions from Mark Anthony Brands Inc.:

Bubbling to the top: Getting a taste for consumer shopping behaviors to develop data-backed pack strategies

Hard seltzers have bubbled to the top of alcohol consumption over the last half-decade. What started as a handful of disruptive brands, led by White Claw, now sees more than [...]


Monday | 9:45 am - 10:15 am | Room 4